GRAND CEREAL PARADE

The Grand Cereal Parade will be held Friday, June 7, 2024, starting at 6:30pm

Join us for the kick-off of National Cereal Festival 2024! Parade route will be located downtown Battle Creek on VanBuren from the Kool Center to McCamly and then right on McCamly, right on Michigan, right back to the Kool Center. Parade and registration are FREE of charge!

Register to be a part of the parade HERE!

Current List of Participants:

W.K. Kellogg Foundation featuring Tony the Tiger

Post Consumer Brands featuring Sugar Bear

Battle Creek Lodge No. 1

91.3 WCSG

Greater Battle Creek Ice Hockey Association

Athletic Sensations Baton Twirling

Fleet Mobile Maintenance