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X-WR-CALDESC:Events for Kellogg Arena
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DTSTART;TZID=America/New_York:20260321T090000
DTEND;TZID=America/New_York:20260321T160000
DTSTAMP:20260405T161039
CREATED:20251229T152553Z
LAST-MODIFIED:20260108T181359Z
UID:5338-1774083600-1774108800@kelloggarena.com
SUMMARY:Food Prize 2026
DESCRIPTION:Food Prize 2026 is a regional food business competition and industry convening designed to support new and existing food entrepreneurs across Michigan.\n\n\nThe event combines a pitch competition\, food product showcase\, and educational summit\, bringing together food business owners\, support organizations\, funders\, and industry partners.\n\nFood Prize is free for spectators! Head down from 12pm-4pm and try food items from competitors.\n\n📅 Saturday\, March 21\, 2026\n⏰ 9:00 AM – 4:00 PM\n📍 Kellogg Arena & Battle Creek Innovation Hub\n\n\nRegister your organization now! 👇\n\nFood Service Application\n\nFood Manufacturing Application\n\n————————————————————————————————————————————————–\n\nProgram Overview:\nPitch Competition | 9:00 AM – 12:00 PM\n\nTwo competitive tracks:• Food Service (catering\, food trucks\, restaourants) — Regional• Food Manufacturing (CPG Food & Beverage) — Statewide\nUp to $40\,000 in cash awards will be distributed!\n\nFood Business Summit | 12:00 PM – 4:00 PM\nEducational forums focused on the operational\, regulatory\, and financial needs of food businesses.\n\nMake It:• Commercial kitchen access\, incubators\, and accelerators• Regulatory and compliance requirements\n\nFund It:• Capital access\, including loans\, grants\, and investment\n\nSell It:• Scaling operations• Co-packers\, contract manufacturing\, and retail pathways\n\nFood Show:Participating vendors will showcase and sell products at Kellogg Arena.\n\nHosts / Co-Hosts• Small Business Battle Creek• Kellogg Arena• Sprout BC• BC Food Reimagined • Battle Creek Innovation Hub• Northern Initiatives
URL:https://kelloggarena.com/event/food-prize-2026/
LOCATION:Kellogg Arena\, 1 McCamly Sqaure\, Battle Creek\, MI\, 49017\, United States
CATEGORIES:Arena Events,Conventions,Expos,Family Friendly,Festivals,Food Prize
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DTSTART;TZID=America/New_York:20260613T080000
DTEND;TZID=America/New_York:20260613T120000
DTSTAMP:20260405T161039
CREATED:20260105T154549Z
LAST-MODIFIED:20260121T152330Z
UID:5361-1781337600-1781352000@kelloggarena.com
SUMMARY:National Cereal Festival 2026
DESCRIPTION:🥣  The National Cereal Festival returns Saturday\, June 13\, 2026! 🥣 \nIf you are unfamiliar\, this signature festival highlights Battle Creek’s heritage as the birthplace of the cereal industry and is a tradition that has drawn people far and wide for over 50 years. \nThe Cereal Festival will take place on Saturday\, June 13\, 2026\, on McCamly St. starting at Michigan to Hamblin Ave.\, from 8:00 am to 12:00 pm.  Festival activities include live music\, exotic animal shows\, games\, competitions\, vendors\, children’s activities and more. The vendors will operate from 8:00 am – 12:00 pm. The event is held rain or shine! \nThe National Cereal Festival is FREE and open to the public! \nAll Cereal Festival event information can be found HERE! \nStart the festivities with the National Cereal Parade at 6:30pm on Friday! Parade begins and ends at the Kool Center. \nFor any questions or additional information contact Kelly Walden at kwalden@kelloggarena.com or Kaycie Chrystan at kchrystan@kelloggarena.com\n\n2026 VENDOR REGISTRATION now open! Sign up HERE!\n\nSign-up HERE to become a 2026 sponsor!\nSign-up HERE to join the 2026 Cereal Parade! \nVolunteer opportunities coming soon! \n 
URL:https://kelloggarena.com/event/national-cereal-festival-2026/
LOCATION:Downtown Battle Creek\, 1 McCamly St S\,\, Battle Creek\, MI\, 49017\, United States
CATEGORIES:Arena Events,Cereal Festival,Family Friendly,Festivals,Music,Summer Series
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